I was the Executive Producer of all of our Live Chats or as we called them, "Gabs". We at GoGoGab did up to 6 Live Gabs a night around different TV Shows.  I managed a team of moderators who worked to drive these results around live TV show broadcasts.  All of the results were achieved completely organically, we put no paid boosts behind our posts.

Tori Spelling- True Tori

GoGoGab teamed up with Tori around her reality TV show on Lifetime, True Tori. We hosted two live Gabs with her, driving #TrueTori to trend in numerous cities around the U.S. during the broadcasts. During first Gab on November 18th, Tori got 1,627 new Twitter followers and 1,555 new Facebook 'likes' in 1 hour. During the second Gab on December 2nd, Tori had an average of 831.5 people engaging on each one of her #TrueTori tweets and she gained 2,181 new Facebook 'likes.'

Darby Stanchfield- Scandal

Darby linked up with the GoGoGab team to Gab around an episode of Scandal while she was abroad in Jordan!  Darby was able to answer over 60 questions during the hour on Facebook and Twitter.  She engaged with fans from around the world, with 2,500 tweets mentioning #AskDarby. Her hashtag #AskDarby trended in 15 cities across the U.S. including Los Angeles, New York, Houston, Washington D.C., Atlanta, and Tampa.  International fans also went crazy for Darby during the hour, getting #AskDarby to trend in cities in Brazil, including Rio, and in Nassau in the Bahamas.  Her #AskDarby content received over 75,000 favorites, retweets, likes, comments, and shares— an incredible amount of engagement!

Angel Haze & Nev Schulman- MTV Truce

Hosts Angel and Nev of MTV's Truce, did a live Gab with us during the premiere broadcast of the TV special. Despite having no major advertising or promo around the show, #MTVTruce trended worldwide for 40 minutes and nationally for 70 minutes during the Gab. Major influencers got behind the campaign, pushing out tweets with the shows hashtag #MTVTruce. These influencers included Hayley Williams from Paramore, Vine Star Nicolas Megalis, Actress Chloe Grace Moretz, and more.

Candice Accola- Vampire Diaries

Candice teamed with GoGoGab to live chat around the mid-season premiere of The Vampire Diaries. Plugging her social media accounts into our state-of-the-art social media command center, GoGoGab filtered over 1,000 questions per minute for a full hour. GoGoGab helped Candice engage with influential fans and geographic communities that quickly drove #AskCandice to trend as the number one most talked about hashtag around the world. Her social media updates received over 330,000 engagements with over 175 questions answered during the hour. With such enormous attention around Candice, the conversation didn’t stop once the show had finished: twelve hours later, she was still trending in a number of key cities. 

Ryan Kelley- Teen Wolf

Ryan joined the GoGoGab team at their Culver City office to do an hour Gab around an episode of MTV's Teen Wolf. The GoGoGab team activated on all three of Ryan’s social media accounts. Ryan was able to send out 106 tweets and post 54 times on Facebook during the hour. He received great engagement, generating over 354k favorites, retweets, likes, and comments on his content. Ryan helped create great conversation about the episode of Teen Wolf; his own hashtag #RyanGab received 161,858,181 million impressions and his handle received 145,521,149 million impressions. 40k tweets used #RyanGab, pushing his hashtag to trend 570 times in 33 different places for 225 minutes. #RyanGab trended WORLDWIDE for 40 minutes, while #TeenWolf did not trend worldwide at that time. In addition to trending in cities all over the globe, #RyanGab trended nationally in Australia for 55 minutes, Belgium for 40 minutes, France for 215 minutes, Spain for 85 minutes, and the UK for 175 minutes. 

Bailee Madison- The Fosters

Bailee joined the GoGoGab team at their Culver City office to Gab around an episode of The Fosters. The GoGoGab team activated on Bailee’s Twitter and Facebook accounts, enabling her to push out 117 tweets and 45 posts on Facebook during the hour. Bailee received great engagement, generating over 123k favorites, retweets, likes, and comments on her content. She created great conversation about The Fosters by interacting with fans and answering their behind- the-scenes questions, helping drive over 329 million potential impressions around the hashtag #TheFosters. Bailee’s Gab directly contributed to the hashtag #TheFosters trending in 33 cities around the world and getting #TheFosters to trend nationwide in the US. During the hour, Bailee’s Twitter handle @BaileeMadison and her own hashtag #BaileeGab trended in Los Angeles, Las Vegas, San Antonio, Chicago, Kansas City, New York, Boston, Paris, and Sao Paulo.

Tami Roman- Marriage Boot Camp

Tami linked up remotely with the GoGoGab team to Gab about Marriage Bootcamp.  The GoGoGab team activated on Tami’s Facebook and Twitter accounts. Tami was able to post 80 times across all platforms for the Gab, answering 27 questions on Facebook and sending out 53 tweets during the hour. Tami received great engagement, generating over 28k favorites, retweets, likes, comments, and shares on her content.  Tami’s Gab created great conversation about her show, creating over 229 million potential impressions around the hashtag and over 149 million impressions around her Twitter handle. During the hour, #MarriageBootCamp trended in 4 cities.  Tami did a 10-minute GoGoGab video aftershow with her daughter Jazz, giving fans the opportunity to hear her expand on details she had been tweeting about during the hour. I hosted the aftershow.